Niche Marketing For Bigger Profits
Today’s topic is all about using niche marketing to improve the bottom line of your business.
A lot of people think the time for profiting from niche marketing is over. Frank Kern and Ed Dale certainly popularized this approach with their “Underachiever” course. Since that course is no longer available, many wrongly assume that niche marketing no longer works.
Boy, are they wrong! Niche marketing works, and can still offer you a healthy profit. Want proof? My close friend sells over the Internet to obscure markets. Using good marketing principles, he earns about $8000 every month. Even better, his business continues to grow. You can learn these same skills from Internet marketing teachers.
Dr. Andrew Jones started out as my client. Over time, he became my student and my friend. He started in a niche market with a small $27 e-book that has grown into a $15,000 per month business. His business is still growing, too.
Want to know how it works? Through my coaching program, I can teach you how you can draw on niche markets. There are still spaces available for the next course. Visit this site at www.rayedwards.com/letmein, 5k In 30 Days, for more information. I can’t wait to see you there!
The purpose of my article, though, is not to sell you my coaching program. What I want to do is sell you the idea that niche marketing works and is still quite a profitable option. In fact, I’d like to give you 5 steps to building your niche market empire fast and easy. Admittedly this is a broad overview. But, these are steps you can do yourself, without giving me any money or finding the information yourself! They will require some work, but you already know that, right? You know that you aren’t going to just push a button and have money come spewing out of your CD Rom drive.
Here are those 5 steps:
Find a product. I say “find” and not “create” because many people are intimidated by the thought of creating their own product (unfairly, as it turns out, since product creation is quite easy). Begin by finding private label rights packages which offer you the right to re-publish a product that has already been created. You may think these products aren’t worth much, maybe because everyone has seen them, or they don’t work well, or The truth is, despite the number of people who have private label sites, very few people actually use the products. Simply repackage the product with new graphics and a new title to get a great product in a short time. I promise, it’s easy and fast - you can do it in less than an hour! Just pick one, and start playing. Less than an hour, I promise!
Create a sales page and testing software. Many private label rights packages contain a sales page template, often pre-written. This is a great place to start, though you probably don’t want to use it forever. Once your sales page is set up, test it with Google’s Website Optimizer. That can help you to tweak it to improve your sales.
Link payment pages to Clickbank or Paypal. Both of these sites will process your payment for a nominal fee, which saves you the hassle of setting your site up to process credit cards.
Drive traffic to your site with Adwords. Go to Google and set up an Adwords account. Their tutorials are great, and will guide you through the process.
Repeat.
I have one last piece of advice for you. Many people have picked “How to make money online” as their niche market. While a lot of people make money with this approach, the competition is fierce! Try to pick a less-competitive market to begin with - you won’t have to deal with sophisticated competition, and your hard work will pay off in better rewards.
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